Kristine LaRocca

Versatile creative, systems thinker, and practical pixel herder

I’ve devoted my career to making pixels do my bidding, turning complex design challenges into solutions that don’t just look good but actually work. Think of me as a visual storyteller with a secretly practical side.


What gets me up in the morning (besides coffee)? Creating experiences so seamless, users forget they’re using a product at all.


Let’s make something that works and works well.

85% optimized workflows

Cutting production time, spanning brand identity, digital campaigns, reports, and immersive content.

3+ creative teams built & mentored

Fostering collaboration, innovation, and growth.

6+ major brand overhauls

Built scalable design systems for consistency and efficiency.

120+ events supported

Designing signage, digital assets, and experiential branding.

700+ projects delivered 

Spanning brand identity, digital campaigns, reports, and immersive content.

Straightforward, strategic, and driven, this is how I create work that matters.

Straightforward, strategic, and driven, this is how I create work that matters.

Straightforward, strategic, and driven, this is how I create work that matters.

Companies and clients I have supported:

Kristine LaRocca
Versatile creative, systems thinker, and practical pixel herder